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Dedicated to the art of bespoke tailoring since 1966

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Truly bespoke suitsTailoring nestled in the heart of Woburn

Souster & Hicks is a family-run bespoke tailors with over a 100 years of hand-craft tailoring experience.

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Offering our customers A unique and exquisite service

We take pride in our competitively priced suits for all budgets, delivering some of the finest tailored suits in the world.

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Feel and look spectacular On your wedding day

Souster and Hicks offer professionally tailored wedding suits in Bedfordshire, Buckinghamshire and Hertfordshire, as well as from our appointment-only site on Savile Row.

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Smart & Business Casual clothing Worn here by Ali Gordon

A range of shirts, coats, chinos and shoes.

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Bespoke tailors in Woburn & Savile Row

We are a true family business putting traditional craftsmanship, exceptional materials and supreme comfort at the heart of everything we do.

The Souster & Hicks story began in 1978 with established tailors Geoff and Laura Souster hand drafting and cutting the finest fitted suits and garments for discerning customers with a deep appreciation for high-end clothing.

From bespoke jackets to suits, shirts and jeans for both men and women, the Sousters create high-end garments that allow their customers to express their individual tastes and personalities. Geoff and Laura have now been working in the tailoring industry for more than 55 years, whilst they’ve nurtured the next generation, with their sons; Scott and Wes, and their daughter in law; Natalie completing the family team of tailors – meeting the highest standards of Savile Row bespoke tailoring.

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I can’t wait to find a reason to put it back on again...

An amazing suit, delivered with amazing service. Geoff, Scott and Wes are absolutely first class in everything they do. I have the most beautiful suit from them that I wore overseas to get married in. I wore it again when we had a UK reception and I can’t wait to find a reason to put it back on again soon! The quality, the finish, the feel of it - just impeccable.

Nic Devereaux

Craftsmanship, exceptional value and superb customer service

From the Georgian coaching village of Woburn to the red-brick Victorian townhouses on Savile Row, the world’s most famous street for bespoke tailoring – Souster and Hicks provide full bespoke tailoring for men and women, as well as vast range of made to measure clothing options.

With clientele including TV personalities, sportspeople and musicians, we combine over 100 years of tailoring experience with deep knowledge on suit choices and personal customer service to ensure our clients decide on the right style for their needs, whether that’s for casual wear or grand affairs.

Eamonn Holmes

James Milner

Daniel Ricardo

Tony Hadley


The quality is number one. It has to be the best. Otherwise it doesn’t go in a Souster and Hicks suit. Geoff Souster

For your big day

Bespoke Wedding Suits
For your big day

Whether your wedding is set in the English countryside, in the city or an exotic beach thousands of miles away, Souster & Hicks can tailor your bespoke wedding suit to your exact needs. Whatever time of year and venue, we have a vast collection of fabrics from the world’s leading cloth merchants, so whether you book your appointment with us at Woburn or Savile Row, you can explore our many lightweight merino wools, mohairs and silks, whilst we have a superb collection of tweeds that combine comfort with style and warmth.

Our friendly, experienced and talented team can help you create a bespoke suit that can be designed in such a way that it can be worn for multiple occasions after your wedding day. We will take the time to understand your exacting needs, whilst taking season, time and ceremony location into consideration to ensure you get the perfect look and fit.

View our wedding gallery

  • A really great experience from start to finish. My first made to measure suit and I am delighted with it. Scott's high level of professionalism gently guided the whole process. I never felt under any pressure but had complete confidence in his knowledge. Highly recommended! Barney Payne
  • I was looking to get my first tailored suit, and told myself before my appointment I would only move forward if I felt comfortable that I was dealing with people who knew what they were doing - within about 2 minutes of arriving I knew I was in the right place. Scott and the team did a great job of running through what was available and what would suit me best, and were upfront that some styles wouldn't fit my body shape. I really appreciated this, it was a session 'tailored' to me, and liked that they looked for the right suit and not just to push a sale. The suit came and fitted perfectly - would recommend these guys to anyone. Rhys Merrifield
  • A really top tailor. Had two made to measure suits, they are quality materials, a nice cut and a perfect fit. I'm 6ft 10, so finding a fitted suit is hard, but now I'll keep coming back time and time again. Very welcoming and professional, family run business. Highly recommended. Matt Mullen
  • Highly recommend going here. Excellent service, top quality tailoring, only wish I had time to use these guys more often... Great family run business with a fascinating history of tailoring. Ade Collins
  • Such an amazing experience! Geoff and Laura are such lovely people and make you feel really special. Would recommend this location to anyone. We travelled four times over two hours to use this location and loved every moment. Thank you team! Samantha Page
  • I was lucky enough to be able to use Souster & Hicks for my wedding suit and three groomsmen too. From the first fitting to the last appointment where I picked up my suit, it was a true pleasure. Geoff and his two sons were hugely attentive, friendly, funny and skilled to the very highest standards. Needless to say, we were all delighted with our suits and would recommend Souster & Hicks to anyone who would listen. A true gem. Thanks chaps. Ross Billington
  • I am just emailing to send my thanks for your assistance and to let you know that I had a wonderful experience on Saturday, which was lovely to share with my Mum. I very much look forward to seeing the finished piece!

    Thanks again to all at Souster & Hicks, and particularly to you, Geoff and Laura.

Bespoke Smart Casual

In recent years, we’ve grown to become a one stop shop, covering all clothing requirements, so whether you’re seeking casual clothing that’s a little less ordinary or a lavish suit with exquisite linings and intricate embroidery for a red carpet affair, we can exceed your expectations.

Complement your bespoke suits and jackets, design your own bespoke shirt, piece of knitwear, jeans or a pair of shoes or trainers.

Our full range of tailored clothing includes:

Ladies Tailoring

Laura Souster Couture is a unique and elegant bespoke ladies tailoring department within Souster & Hicks, run by Laura Souster and her daughter in law, Natalie. Whether you need a sophisticated business suit for client meetings, a casual jacket that’s cosy and comfortable for the cooler months, or a stunning tailored dress for that special occasion, Laura and Natalie will create you the perfect outfit to complement your personality, so you can walk into any room in the world and know that nobody else will be wearing the same garments as you.

Laura and Natalie will create you the perfect outfit to complement your personality

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Bespoke shirtsClose fit

We can highlight your own personal style and give you access to highest quality easy care cottons that look as good at the end of the day as they did at the start. You can create a bespoke shirt that is perfectly fitted, incredibly comfortable and impeccably stylish. Whether you need a set of shirts for business networking, casual holidays or romantic evenings, we have a huge selection of fabrics, trims and styling options available to cover any occasion.

You can create a bespoke shirt that is perfectly fitted, incredibly comfortable and impeccably stylish

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Our Tailoring HistoryA fitting tale

Over the years we have become one of the most well-known and respected bespoke tailors in the UK. In 1988 we were the very first bespoke tailors to feature on the BBC programme “The Clothes Show”. In the same year, Geoff was elected as the National President of the Federation of Merchant Tailors by his Savile Row peers, making him the youngest bespoke tailor ever to hold this prestigious office.

Following in the family name, both of the Souster sons; Scott and Wes and daughter-in-law, Natalie, work in the business as expert tailors, sewing, drafting, cutting and designing. As important as it is to reflect on our past and ensure we continue to provide the very best tailoring experience to our customers, we’re excited for the future, with Scott, Wes and Natalie continuing the Souster & Hicks journey – providing top quality clothing that ensures our customers look and feel great.

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What does ‘bespoke’ mean in the world of tailoring?

Bespoke tailoring is when a suit or jacket is individually created for someone using their own body measurements and preferences. These preferences include selecting their own fabrics and linings, specific buttonhole colours, choosing the style of jacket right down to the lapel and pocket detail.

A true bespoke tailor makes a suit that is created by hand with the pattern being drafted by a cutter which is sculpted around a man or woman’s body shape, then after spending many hours conducting fittings, a coat maker and trouser maker hand finish the garment creating a stunning looking suit that fits, looks and feels impeccable.

Bespoke comes from the verb ‘bespeak’, i.e. speaking for something. Its use in fashion is mainly linked to men’s suits, although recent years we have seen the term applied to women’s clothing too. Bespoke suits, shirts and jeans contrast with factory produced, off-the-shelf clothing that is found across high streets. Once you’ve worn a bespoke suit and seen the quality of both fit and fabrics, it’s very difficult to go back to wearing a ready to wear suit.

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By Appointment Only

Tuesday to Saturday

by appointment only

Out of hours by special arrangements

Free car parking

Savile Row

By Appointment Only

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