Bespoke tailors in Woburn & Savile Row
At Souster & Hicks, tailoring is more than a tradition — it’s a legacy carried forward by the next generation. Founded in 1978 by master tailors Geoff and Laura Souster, our family business has always placed traditional craftsmanship, exceptional materials, and supreme comfort at everything we do. Geoff has shaped the industry for decades with his meticulous approach and dedication to bespoke excellence.
Today, that legacy is in the hands of Wes Souster — a new generation tailor who has inherited the precision, artistry, and passion that define our brand. Trained under Geoff’s guidance and fully qualified to the highest standards of Savile Row bespoke tailoring, Wes brings a fresh perspective and innovation while honouring the integrity of our craft.
From bespoke suits, jackets, shirts, and jeans for men and women, Geoff and Wes continue to create garments that are as individual as the people who wear them, allowing each customer to express their unique style with confidence and authenticity.
I can’t wait to find a reason to put it back on again...An amazing suit, delivered with amazing service. Geoff and Wes are absolutely first class in everything they do. I have the most beautiful suit from them that I wore overseas to get married in. I wore it again when we had a UK reception and I can’t wait to find a reason to put it back on again soon! The quality, the finish, the feel of it - just impeccable.
Nic Devereaux
Craftsmanship, exceptional value and superb customer service
From the Georgian coaching village of Woburn to the red-brick Victorian townhouses on Savile Row, the world’s most famous street for bespoke tailoring – Souster and Hicks provide full bespoke tailoring for men and women, as well as vast range of made to measure clothing options.
With clientele including TV personalities, sportspeople and musicians, we combine over 100 years of tailoring experience with deep knowledge on suit choices and personal customer service to ensure our clients decide on the right style for their needs, whether that’s for casual wear or grand affairs.
James Milner
Daniel Ricardo
Eric Morecambe
Lydia
Why choose Souster and Hicks?
Our bespoke tailoring options:
The quality is number one. It has to be the best. Otherwise it doesn’t go in a Souster and Hicks suit.Geoff Souster
For your big day
Bespoke Wedding Suits
For your big day
Whether your wedding is set in the English countryside, in the city or an exotic beach thousands of miles away, Souster & Hicks can tailor your bespoke wedding suit to your exact needs. Whatever time of year and venue, we have a vast collection of fabrics from the world’s leading cloth merchants, so whether you book your appointment with us at Woburn or Savile Row, you can explore our many lightweight merino wools, mohairs and silks, whilst we have a superb collection of tweeds that combine comfort with style and warmth.
Our friendly, experienced and talented team can help you create a bespoke suit that can be designed in such a way that it can be worn for multiple occasions after your wedding day. We will take the time to understand your exacting needs, whilst taking season, time and ceremony location into consideration to ensure you get the perfect look and fit.
Bespoke Smart Casual
In recent years, we’ve grown to become a one stop shop, covering all clothing requirements, so whether you’re seeking casual clothing that’s a little less ordinary or a lavish suit with exquisite linings and intricate embroidery for a red carpet affair, we can exceed your expectations.
Complement your bespoke suits and jackets, design your own bespoke shirt, piece of knitwear, jeans or a pair of shoes or trainers.
Our full range of tailored clothing includes:
Ladies Tailoring
THE FEMININE TOUCH
Souster & Hicks offers a unique and elegant bespoke ladies tailoring service, combining traditional craftsmanship with contemporary style. Whether you're looking for a sophisticated business suit for important meetings, a cosy and comfortable jacket for the cooler months, or a stylish shift dress for a special occasion, our expert team will create the perfect outfit to reflect your personality. With every garment made to measure, you can confidently step into any room, knowing your look is entirely one of a kind.
Bespoke shirtsClose fit
We can highlight your own personal style and give you access to highest quality easy care cottons that look as good at the end of the day as they did at the start. You can create a bespoke shirt that is perfectly fitted, incredibly comfortable and impeccably stylish. Whether you need a set of shirts for business networking, casual holidays or romantic evenings, we have a huge selection of fabrics, trims and styling options available to cover any occasion.
You can create a bespoke shirt that is perfectly fitted, incredibly comfortable and impeccably stylish
What does ‘bespoke’ mean in the world of tailoring?
Bespoke tailoring is when a suit or jacket is individually created for someone using their own body measurements and preferences. These preferences include selecting their own fabrics and linings, specific buttonhole colours, choosing the style of jacket right down to the lapel and pocket detail.
A true bespoke tailor makes a suit that is created by hand with the pattern being drafted by a cutter which is sculpted around a man or woman’s body shape, then after spending many hours conducting fittings, a coat maker and trouser maker hand finish the garment creating a stunning looking suit that fits, looks and feels impeccable.
Bespoke comes from the verb ‘bespeak’, i.e. speaking for something. Its use in fashion is mainly linked to men’s suits, although recent years we have seen the term applied to women’s clothing too. Bespoke suits, shirts and jeans contrast with factory produced, off-the-shelf clothing that is found across high streets. Once you’ve worn a bespoke suit and seen the quality of both fit and fabrics, it’s very difficult to go back to wearing a ready to wear suit.
Get in touch todayBook your appointment
Woburn
By Appointment Only
Monday to Saturday
by appointment only
Out of hours by special arrangements
Free car parking
Savile Row
By Appointment Only